Postcards

How the power players do it - by Fortune editor at large Patricia Sellers

Barbara Bush builds a healthcare startup

November 1, 2011: 1:25 PM ET

Wendy Kopp, the founder and CEO of Teach for America, is one of the most impressive social entrepreneurs I've ever met. Anyone who writes her college thesis about recruiting America's top young people to education—and then spends the next 22 years building an organization that now hires more college seniors than most any Fortune 500 company—gets my vote.

But I'm not here to tell you about Kopp. (She's had many profiles since I wrote about her in Fortune in 2006.) I want to tell you about someone who is a young version of the TFA founder: Barbara Bush. You remember Barbara as one of the twin daughters of President George W. Bush. Now 29, she has quietly moved beyond her Washington youth and has a global-health startup in the making.

Bush's creation is Global Health Corps. After graduating from Yale, young Barbara went to South Africa and worked in a children's hospital, where she got the bug to help lure young people into careers in global health. When she got home to the U.S. in 2008, her sister, Jenna, told her about two guys from Google (GOOG) whom she had met and had a passion and know-how in that field. Their first meeting was a weekend at Jenna's house in Baltimore. "We locked ourselves in her house for the weekend, and we wrote a business plan, which is not what I normally did when I was 25,"  Barbara says.

That was 2008. "Quit your job," both her dad and mom, Laura, told her, urging her to leave the Cooper-Hewitt Museum in New York City. (Barbara had once wanted to be an architect.) Ever since that day, Barbara has been working to mobilize recent college grads and young professionals to work for a year in a healthcare non-profit or government agency.

Global Health Corps is building quickly. More than 125 fellows have worked on health issues around the world, from Boston to Burundi. GHC fielded thousands of applications for 68 fellowships awarded in August. Like TFA, it's more difficult to get into this program than an Ivy League college. Bush's goal: 500 fellows a year.

Sure, Barbara Bush is privileged. And yes, she has extraordinary connections and access that aid her in building her startup. But this ambitious young member of the Bush dynasty could be taking it easy and enjoying the spoils. Instead, she is working creatively to improve the world and the lot of America's young people.

"I had no plans to be a social entrepreneur," she says. Sometimes the calling just happens.

Here's a clip of my interview with Barbara Bush at the recent Fortune Most Powerful Women Summit.


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About This Author
Pattie Sellers
Patricia Sellers
Editor at Large, Fortune

Pattie Sellers has written some of Fortune's most talked-about cover stories, including "Oprah's Next Act," "Can Meg Whitman Save California?" "The $100 Billion Woman" (Melinda Gates), "MySpace Cowboys," Martha Stewart ("I cannot be destroyed"), Ted Turner ("Gone with the Wind") and Oprah Winfrey ("Oprah Inc."). Since its launch in 1998, Pattie has helped oversee Fortune's "Most Powerful Women" cover package.
A specialist at dissecting larger-than-life personalities, she has also profiled former U.S. Treasury Secretary Hank Paulson, Morgan Stanley chairman John Mack, and countless CEOs.
Pattie co-chairs the annual Fortune Most Powerful Women Summit, the preeminent gathering of women leaders in business, philanthropy, government, academia, and the arts. She started at Fortune in 1984, covering the big brand companies.
In Pattie's blog, Postcards, she provides insight into the lives of super-achievers through commentary, career advice, and Guest Posts by CEOs and other leaders.

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Every year Fortune and the U.S. State Department sponsor the Global Women Leaders Mentoring Partnership, which brings rising-star women from developing countries to the U.S. to work closely with participants of the annual Fortune Most Powerful Women Summit - among them CEOs Andrea Jung of Avon, Ann Moore of Time Inc., and Ursula Burns of Xerox.

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