Postcards

How the power players do it - by Fortune senior editor at large Patricia Sellers

DreamWorks' Katzenberg loves his iPad

June 2, 2010: 4:34 PM ET

By Patricia Sellers

DreamWorks Animation CEO Jeffrey Katzenbereg loves his iPad.

Really.

Speaking this morning at the Wall Street Journal's All Things Digital confab in Southern California, he said that the iPad will be Steve Jobs' greatest legacy.

Hard to fathom since Jobs, in the 34 years since starting Apple (AAPL), has revolutionized many industries: computers, movies, music, and phones.

Last night at D, Jobs declared the era of the PC--meaning the desktop and the laptop--over. "The laptop is yesterday's news," said the DreamWorks (DWA) boss today, agreeing.

Katzenberg agrees so wholeheartedly, in fact, that he said when he flew to Melbourne, Australia, recently, he didn't take his usual bag bursting with newspapers and magazines and film scripts. He carried his multitudinous media digitally on his iPad.

He's not using his laptop at all anymore, he added. His two media lifelines: His iPad and his BlackBerry (RIMM).

And although he's a movie mogul with a vested interest in the big-screen mega-plex's survival, Katzenberg believes that we will eventually consume more media on the 10-inch Apple touchscreen and its tablet ilk than on any other platform.

"We are going to see these devices in the hands of three- and four- and five-year olds," he added.

My two cents is that this may not be so crazy. On Saturday, while buying a keyboard to attach to my iPad (for a mere $60), an Apple store salesman insisted that he knows a six-month-old baby who plays with an iPad.

And for what it's worth, I wrote this Postcard on my iPad while sitting in the audience at D. The two attendees sitting next to me, Martha Stewart and tech guru Esther Dyson, are here multitasking on their iPads too.

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About This Author
Pattie Sellers
Patricia Sellers
Senior Editor at Large, Fortune
Executive Director of MPW/Live Content, Time Inc.

Fortune senior editor at large Pattie Sellers has written some of Fortune's most talked-about cover stories, including "Marissa Mayer: Ready to Rumble at Yahoo," "Oprah's Next Act," "Can Meg Whitman Save California?" "The $100 Billion Woman" (Melinda Gates), and "Remodeling Martha" (Martha Stewart). She has helped oversee Fortune's "Most Powerful Women in Business" package every year since its launch in 1998. Pattie is Executive Director of the Fortune Most Powerful Women Summit, the preeminent gathering of women leaders in business and beyond. She oversees MPW programs that enable women leaders to extend their influence and empower the next generation—such as Fortune MPW Entrepreneurs and the Fortune-U.S. State Department Global Women Leaders Mentoring Partnership. Beyond her Fortune duties, she is also developing Live Content across Time Inc. Pattie grew up in Allentown, PA, graduated from the University of Virginia, and started at Fortune in 1984. Her blog, Postcards, is about how power players lead, manage others, and navigate their careers.

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