From the pinnacles of power by Fortune editor at large Patricia Sellers
Type Size  -  +
August 11, 2009, 3:04 pm

Why CEOs should do housework

From the sublime–yesterday’s post about extraordinary women spreading their power throughout the developing world–to the ridiculous.

Perhaps ridiculous, but important nonetheless…

This afternoon, I walked over to Bloomberg headquarters at 58th and Lex to hear an author, a former Goldman Sachs (GS) managing director named Sharon Meers, talk about high-achieving men and women and how to stay successful and sane and married all at the same time.

Meers co-wrote a book called Getting to 50/50, which was released a few months ago. Lots of fascinating stats, but some of the most intriguing revolved around the male-female balance of work at home. In today’s talk to about 200 Bloombergers (a gender-balanced crowd), Meers mentioned  that when couples share housework, the risk of divorce drops.

Divorce risk drops sharply when the wife has a job. The ideal set-up is when the man earns 60% of the income and does 40% of the housework. That’s when divorce risk is lowest of all.

(The sex is also better then, by the way. When men do substantial housework, couples have more frequent and satisfying sex. Meers shared this factoid privately, and she lays it all out in her book, in a section called “When He Does Windows…”)

And where in the world do men do the most to help their wives at home? Meers doesn’t have those stats, but I found them, coincidentally, yesterday in a preview of another book due out in September. Women Want More, by Boston Consulting Group senior partner Michael Silverstein, is a marketer’s guide to capturing “the world’s largest and fastest-growing market.” As part of the research for the book, BCG asked 12,000 women in 22 countries a battery of 120 questions. And among the rich findings…

“At least one-third of men never help their wives/partners with chores,” according to the BCG survey. Where do men do the least housework? Japan. Indian men do the most. And American men? They come somewhere in between, though closer to India than Japan.

By the way, chores cause more domestic arguments than anything else except money–at least in the U.S., the BCG survey suggests. In Europe, BCG found, chores are the No. 1 trigger of domestic arguments.

That doesn’t surprise author Meers. “Among people over 40,” she says, “two-thirds of divorces are initiated by women. And studies show that 80% of the fights are about housework.”

PATTIE signature

Bob from Denver is quite right– wealthier couples purchase domestic services in the market to avoid arguing about whose turn it is to clean the bathroom. Matt in San Diego is actually getting to the mechanisms behind the effects, too, in that ‘good’ husbands want give and take in a marriage. Other research shows that couples where husbands contribute to housework are also more likely to have additional children. Must result from all that additional sex they get…

Posted By Dr LPC, Canterbury, England : August 22, 2009 3:23 am

Without a deep read this appears yet another attempt to feminize the American male. Those of us fortunate enough to have a great wife and not in the chauvinistic column help because we didn’t get married to be served, but for love and to build something together. Telling me you’ll get more sex if you do more housework appears to be leading horses to water, which leads me to discount your argument.

Posted By Matt Tolliver, San Diego Ca : August 12, 2009 11:26 am

I would think that a “CEO”’s wife is just going to hire a maid to do the housework for her. Is the reason why the author stuck “CEO” into the article title to get people to read this? If so, it’s pathetic.

Posted By Bob,Denver,CO : August 12, 2009 12:14 am

While it is interesting to note the correlation between shared house-work and sex, I really wander what the causation is.

Perhaps we should state it that in the couples where sex is more frequent, the male does more housework? Ah, but that wouldn’t be motivating the presumed male CEOs, huh?

Posted By Marc, St. Louis, MO : August 11, 2009 10:49 pm

Maybe the most insightful thing I have read in a long time. I totally agree. I do laundry, make beds, clean up the kitchen and grill which most men view as their only contribution to cooking. I also do my best to help out with the kids so she can have some quiet time during the days whenever possible. I am a CEO. Balance is everything in life.

And as for the sex well……

Posted By Greg Raleigh NC : August 11, 2009 9:07 pm

David….I think you got it dialed in there man. Doing it the “right” way is subjective and likely creates as many arguments as whether or not it was done at all. If a partner does a chore and still gets h-ll for it then they will default to why bother, I am going to be yelled at for it anyway.

Posted By Q, OC, CA : August 11, 2009 5:41 pm

Definitely agree with this equation – men should earn 60% of the income and do 40% of the chores. Next time she tells you to do the dishes or take our the trash, put up or get out!

Posted By BM NYC,NY : August 11, 2009 4:58 pm

Generally speaking, when something isn’t important to somebody, they’re not going to view it the same as someone who does view it as important, or really give it much thought or effort. It all comes down to how you view things, both parties. I don’t feel the need to do a load of laundry when the hamper is 1/3 of the way full and I am not running out of clothes. My wife then complains that she does the laundry most of the time. When I tell her I will take care of it when it NEEDS to be done, rather than doing it just because there’s a few pieces of clothes in the hamper, she gets upset (This is of course, just one example). I think it is fair to say that the majority of American households are decorated, organized, etc. by the female partner, and many times (In my experience, as well as listening to plenty of other married couples)the result is things having to be done “their way” to be perceived as done “correctly”, or the offender is deemed lazy, or unwilling to do their fair share. It is this attitude, by both parties that needs to be adjusted, with both parties coming to a compromise. In regard to the author’s statement of the sex being better, all that would show is that you’re holding back otherwise, and it just may be the reason you weren’t getting any help in the first place. The chicken and the egg debate continues, which came first? Which partner was neglected first, did the sex life drop off because men weren’t doing the housework the way she wanted? Or did you stop doing the housework because the sex life wasn’t what you wanted?

Posted By David, Irvine CA : August 11, 2009 4:53 pm

Fascinating post Pattie. My girlfriend and I share our apartment duties. She works part-time so has more home time to do laundry and cook dinner. However, I happily do the dishes every night (no dishwasher) and all the hard cleaning like vacuuming, mopping the floors and scrubbing the bathroom.

And I’m pleased to say we get along amazingly well! Not one fight in the 13 months we’ve been together.

Posted By John Y. Cranford, NJ : August 11, 2009 3:36 pm
CNNMoney.com Comment Policy: CNNMoney.com encourages you to add a comment to this discussion. You may not post any unlawful, threatening, libelous, defamatory, obscene, pornographic or other material that would violate the law. Please note that CNNMoney.com may edit comments for clarity or to keep out questionable or off-topic material. All comments should be relevant to the post and remain respectful of other authors and commenters. By submitting your comment, you hereby give CNNMoney.com the right, but not the obligation, to post, air, edit, exhibit, telecast, cablecast, webcast, re-use, publish, reproduce, use, license, print, distribute or otherwise use your comment(s) and accompanying personal identifying information via all forms of media now known or hereafter devised, worldwide, in perpetuity. CNNMoney.com Privacy Statement.
Sheryl Sandberg Sheryl Sandberg: Don't leave before you leave
COO of Facebook
Marlo Thomas Marlo Thomas: Why she gives to kids in need
National outreach director, St. Jude Children's Research Hospital
Carol Bartz Carol Bartz: Just deal with it!
CEO of Yahoo
From CEO to candidateFormer eBay boss Meg Whitman talks about her plans for California. Watch
Paula Deen's American dreamRestaurant entrepreneur and Food Network star shares her life story. Watch
Pattie SellersPatricia Sellers has written some of Fortune's most talked-about cover stories, including "Can Meg Whitman Save California?", Melinda Gates ("The $100 Billion Woman"), "MySpace Cowboys," Martha Stewart ("I cannot be destroyed"), Ted Turner ("Gone with the Wind") and Oprah Winfrey ("Oprah Inc."). And she has broken ground with insightful pieces on career management issues such as ego ("Get Over Yourself!"), and "Charisma: Do You Need It? Can You Get It?" Pattie chairs the annual Fortune Most Powerful Women Summit, the preeminent gathering of women leaders in business, philanthropy, government, academia, and the arts. And she has helped oversee Fortune's "Most Powerful Women in Business" cover package since its launch in 1998. She started at Fortune in 1984, covering the big consumer brand companies.
Subscribe to Postcards: RSS feed | email newsletter

Every year Fortune and the U.S. State Department sponsor the Global Women Leaders Mentoring Partnership, which brings rising-star women from developing countries to the U.S. to work closely with participants of the annual Fortune Most Powerful Women Summit - among them CEOs Andrea Jung of Avon, Ann Moore of Time Inc., and Ursula Burns of Xerox.
* : Time reflects local markets trading time.† - Intraday data delayed 15 minutes for Nasdaq, and 20 minutes for other exchanges.• Disclaimer
Powered by WordPress.com VIP.