From the pinnacles of power by Fortune editor at large Patricia Sellers
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October 21, 2008, 5:51 pm

Power Point: Pay the price

“When you go out there and compete, absolutely bring all of yourself. Pay the price.”

– Ilana Kloss, CEO and commissioner of World TeamTennis. Over breakfast this morning with Kloss and Karen Durkin, the CEO of the Women’s Sports Foundation, we chatted about the topic of today’s post on Postcards: how to stretch your talent. Kloss, who once ranked No. 1 in doubles tennis worldwide, and Durkin, a former standout swimmer and golfer, said that doing everything in your power to win–and knowing that you tried so hard–breeds the confidence that distinguishes champions. And this advice applies off the court or the field as well. When Billie Jean King, who runs World TeamTennis with Kloss, is prepping for a speech or appearance, “She drives us crazy, absolutely crazy, planning for everything and anything to go wrong,” Kloss said. “She’ll say, ‘What about this? What about that? What if this happens?’ By the time Billie gets on stage or on the court, she’s laid out every possible scenario in her mind. And at that point, she’s totally calm.”

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Pattie SellersPatricia Sellers has written some of Fortune's most talked-about cover stories, including "Can Meg Whitman Save California?", Melinda Gates ("The $100 Billion Woman"), "MySpace Cowboys," Martha Stewart ("I cannot be destroyed"), Ted Turner ("Gone with the Wind") and Oprah Winfrey ("Oprah Inc."). And she has broken ground with insightful pieces on career management issues such as ego ("Get Over Yourself!"), and "Charisma: Do You Need It? Can You Get It?" Pattie chairs the annual Fortune Most Powerful Women Summit, the preeminent gathering of women leaders in business, philanthropy, government, academia, and the arts. And she has helped oversee Fortune's "Most Powerful Women in Business" cover package since its launch in 1998. She started at Fortune in 1984, covering the big consumer brand companies.
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Jessica ShamboraJessica Shambora started with Fortune as a reporter in June of 2008, following a stint as assistant editor at Travel+Leisure Golf. Shambora has written for Sports Illustrated, SI Latino, Women's Health, and Triathlete. She is a frequent contributor to Postcards.
Every year Fortune and the U.S. State Department sponsor the Global Women Leaders Mentoring Partnership, which brings rising-star women from developing countries to the U.S. to work closely with participants of the annual Fortune Most Powerful Women Summit - among them CEOs Andrea Jung of Avon, Ann Moore of Time Inc., and Ursula Burns of Xerox.
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