From the pinnacles of power by Fortune editor at large Patricia Sellers
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October 20, 2008, 12:05 pm

Guest Post: Geoff Colvin’s new take on talent

Everybody’s talking about how to find opportunity in the current economic chaos, but here’s an angle that I think is being overlooked: Times of crisis present genuinely great opportunities to develop leadership. Now I didn’t say to demonstrate leadership; that opportunity is obvious. I’m talking about building leadership capabilities beyond what you or others in your organization possess now. I realize it’s difficult to be happy about tough times, but this opportunity is so large that it’s almost worth being grateful for.

Here’s what I mean. Scientific research on great performance has shown persuasively that high abilities of all kinds are developed. They don’t occur naturally. The question of whether great leaders are born or made is settled: They’re made. I found this research so fascinating and important that I’ve written a new book about it, called Talent Is Overrated: What Really Separates World-Class Performers From Everybody Else.

The key to this development is pushing people – or people pushing themselves – just beyond their current abilities, forcing them to do things that they can’t quite do. Companies that are famous for developing leaders–PepsiCo (PEP), Procter & Gamble (PG), General Electric (GE)–are continually moving managers into jobs that accomplish exactly that. But the process is slow and can accommodate only so many people at any time.

The great thing about a financial crisis and a recession – and I mean this quite seriously – is that they offer everyone the opportunity to be stretched in their current jobs. Such CEOs as A.G. Lafley of P&G and Jeff Immelt of GE have told me that being forced to manage through crises earlier in their careers built their abilities so much that it was critical to their becoming CEOs—and that, in fact, they wouldn’t have become CEOs otherwise.

Certain practices can make the experience especially productive. Coaching helps. Getting specific in your own mind about exactly which abilities you want to improve, and how, will turbocharge the results. But the main thing is continually trying things you can’t quite do. This is what makes you better. And doing it for a long time is what makes you great.

And now, thanks to a bunch of subprime mortgages, you’re being handed a great big chance to get a whole lot better. Please grab it. You will, truly, be a better performer as a result.

Geoff Colvin is a senior editor at large at Fortune and author of the just-released Talent Is Overrated: What Really Separates World-Class Performers From Everybody Else.

Why would a young Bill Gates spend untold hours in a garage developing the computer system that would become Microsoft? Why was Jimi Hendrix so compulsive about playing the guitar he even took it into the bathroom with him? Why were Tiger Woods and Mozart accomplished in their fields by the age of 21? I don’t believe they were motivated by money, praise or status, or even ambition at all.

I believe what makes 10000 hours of devotion to a singular pursuit gratifying is the intensely personal experience of “flow.” As described by psychologist Mihaly Csikszentmihalyi in a book of the same title, “Flow” is a mental state of complete absorption in which one is so focused on practicing a skill that hours can drift by unnoticed and one might lose awareness of one’s surroundings. Referred to as an “alpha state”, the experience of flow is so intensely pleasurable that even food and sleep can seem like unwanted distractions. Flow transcends definitions of “work” or “play”…..work becomes play, and research shows that flow is in fact more enjoyable than our traditional definitions of recreation or relaxation. Flow is the mathematician concentrating on an equation, the artist obsessed with a painting, the writer or musician pondering a composition, an athlete “in the zone.” It is previous experience and skill combined with just the right level of new challenge as to fascinate without overwhelming.

While a supportive environment and praise can encourage mastery, I think “flow” is too deeply personal to be forced, much less “turbo-charged.” Minimizing demands of “multi-tasking”, endless meetings and constant distractions could improve focus and concentration for many in corporate settings, though, whether they are talented or just hard working.

Posted By gwyn, st. louis, mo : December 20, 2008 4:14 am

Geoff- Brother Immelt in his brief tenure at GE has indeed shown his Megamanagement skills. From $60, he has managed the stock to $18. That’s about $420 billion. Spectacular !! Atta Boys all around for Jeff and his staff !!. Bill Gross of Pimco told Immelt and Welch to reduce the nutty leverage levels at GE in 2002 and Gross stopped buying GE Commercial Paper when they told Gross to buzz off.
Now GE,samaritans that they are, are “helping out” the Federal Reserve and the Commercial Paper market by participating in the Commercial paper market bail out. Now that makes my heart full. Is it rude to suggest that GE must have the cash, and quick. ?? I wait anxiously for Warren to self critique his capital injection to these bozos- Raybo

Posted By Raybo, Essex, Ct. : October 24, 2008 1:43 pm

“But the main thing is continually trying things you can’t quite do.” This is great advice, but as often the case in corporate life, there isn’t much support for errors or a learning curve.

Posted By Michael Furey, Charlotte, NC : October 24, 2008 12:11 pm

I think a lot of standard HR/ Development practices have not kept pace with the evolution of business challenges. A fundamental alternative is required to the goal setting, performance reviews, talent identification, promotion, career structures is needed. THe old military hierarchy based system needs alternatives.

Posted By Ramesh, Bangalore, India : October 22, 2008 2:22 am

Pattie,
You did a great service to Fortune’s readers in citing in your guest column Geoff Colvin’s book on what makes a great leader.

I too have believed that leaders are made, not born. And this kind of uplisting, positive frame of mind is essential in today’s turbulent economy.

Posted By Marianne Correri, Secaucus, NJ : October 20, 2008 3:33 pm
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Pattie SellersPatricia Sellers has written some of Fortune's most talked-about cover stories, including "Can Meg Whitman Save California?", Melinda Gates ("The $100 Billion Woman"), "MySpace Cowboys," Martha Stewart ("I cannot be destroyed"), Ted Turner ("Gone with the Wind") and Oprah Winfrey ("Oprah Inc."). And she has broken ground with insightful pieces on career management issues such as ego ("Get Over Yourself!"), and "Charisma: Do You Need It? Can You Get It?" Pattie chairs the annual Fortune Most Powerful Women Summit, the preeminent gathering of women leaders in business, philanthropy, government, academia, and the arts. And she has helped oversee Fortune's "Most Powerful Women in Business" cover package since its launch in 1998. She started at Fortune in 1984, covering the big consumer brand companies.
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Jessica ShamboraJessica Shambora started with Fortune as a reporter in June of 2008, following a stint as assistant editor at Travel+Leisure Golf. Shambora has written for Sports Illustrated, SI Latino, Women's Health, and Triathlete. She is a frequent contributor to Postcards.
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